Augmented Reality at CES Show

Today sees the opening of the largest tech show CES. While VR is certainly a hot topic this time round, Augmented Reality is also showing signs of making big strides. Gregory Maubon has this interesting LinkedIn Post which showcases several of the top AR players at CES. Certainly one of the biggest stories is the confirmation that Intel are partnering with DAQRI to bring…

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Augmented Reality and Hospitality

One of today’s hottest technology trends is the use of augmented and virtual reality. Recent news of impending product launches by Microsoft, Google, Facebook and Sony have propelled interest. Firstly, let’s understand what’s meant by the terminology. Augmented Reality ( AR ) involves overlaying digital information on the real-world view of people. This can be achieved using an app on a mobile phone or…

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Scott Hope

  One of the stand-out presenters from 2015 AR Marketing Conference was Scott Hope – Director AR ExM With a passion for experiential marketing and roadshow activity, Scott is an avid supporter of the experience economy notion and a champion of live brand experiences. His diverse management background in IT, event services, leisure and experiential operations led him to augmented reality and the desire…

Enara Artetxe González

The area of Education is one where AR has enormous potential applications…among the panel contributors from 2015 conference was  Enara Artetxe González – Co-founder & CTO of CreativiTIC Innova In 2011 Gonzales co-founded CreativiTIC Innova – www.creativitic.es – a R&D factory with ongoing national and FP7 projects that works with Augmented and Mixed Reality technologies to offer innovative and creative solutions in fields such as education,…

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Public Relations and Augmented Reality

An area of AR that has received scant attention to date it its capacity to be integrated with Public Relations campaigns, or indeed to be capable of generating significant coverage in itself. A recent PR Week article points to some of the opportunities that AR offers. So where could PR benefit from the use of AR? An obvious area is the press release. Long…

Gerben Harmsen

Gerben Harmsen – Founder of twnkls / augmented reality – After a successful 18 years of setting up internet companies and managing online projects Gerben moved to a new business opportunity in the combined areas of Mobile, Real time 3D and Augmented Reality. He feels in “optima forma” when dealing with projects that integrate useful concepts, user-friendly interaction, innovative technical science and drive new…

Andy Wise

Andy Wise, Strategic Director Engine Creative For the past 3 years Andy has been helping Engine Creative to establish themselves as the leading Augmented Reality agency in the UK. The creative agency has delivered AR solutions for clients including Top Gear, Tesco and Lacoste and is currently using their experience to develop Reality Engine, a unique AR publishing solution for brands. Engine Creative is…

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Eoghan O’ Sullivan

Eoghan O Sullivan is the Founder and CEO of Von Bismark. Eoghan has a B.Sc. in Multimedia from DCU and has built a career in 3D visualisation, image manipulation and interface design. Having previously cofounded digital agency Pixel Lab in 2005 he went on to co-found Tender3D in 2009, a global marketplace for 3D talent in 2009. Over 1,600 of the best 3D artists and animators signed…

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Manuel Saez

Manuel Saez, Director – Mobility Innovation Center, EMEA & DACH Solutions, SAP. Manuel is the: leader of a team working on cutting edge mobile technologies that showcase the power of the SAP Mobile Platform. Manuel set-up his team when he joined SAP in 2011 and together they have delivered numerous application prototypes with technologies including Augmented reality, 3D visualization, advanced geo-location services, integrated mobile…

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Richard Tisdall

Richard Tisdall, Director @ Happy Finish Happy Finish is a global creative production studio of digital artists and interactive specialists of which Richard has been at the forefront of since it’s set up just over 10 years ago. Working directly with brands, agencies & photographers, the company crafts creative visual content across a multitude of medias including Print, Digital, Interactive and now Virtual and…